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W3LL PEOPLE is founded by an elite makeup artist, cosmetic dermatologist and treehugging entrepreneur. The brand’s mission to create super premium quality cosmetics without using harmful artificial chemicals found in most conventional makeup. W3LL PEOPLE's modern approach to beauty is built on simplicity, authenticity and performance. State-of-the-art, all-natural formulas effortlessly deliver flawless coverage and soothing protection that's unbelievably light.