Plume, a Canadian based organization, is an outcome of a personal experience and struggle of Plume’s founder, Lauren Bilon. Plume Hair & Lash Science is a specially formulated lash and brow-enhancing serum that is 100% natural with zero side effects. After its release in 2015, it has quickly risen to become a global success. Started and formulated in Calgary, Plume is the only Canadian all-natural hair growth serum.