An organic, cruelty-free beauty company featuring a range of thoughtfully-formulated skincare, makeup, and body products that are as pure as they are powerful.
After witnessing the pervasive use of toxic ingredients and animal testing in the conventional cosmetic industry, Susie quit her job as a formulator to chase her true calling—creating a cruelty-free line of the healthiest beauty products in the world.
San Francisco, California.
Kiss my pups, tell them good morning, and give thanks for another beautiful day!
Somewhere on a beach. It’s very calming for me.
Coffee shop order?
Oat milk matcha latte.
“Forever” by The Beach Boys.
Always in your fridge?
When are you in the flow?
Honestly, my dad.
When I discovered a way to extract fruit and plant pigments to color makeup.
Joy. It’s even the name of one of my beloved rescue dogs!
Electric scooters—they’re so fun.
Give your absolute best in everything you do.