Brand story
HERBIVORE BOTANICALS
WHO
Julia and Alex
WHAT
By ethically sourcing the best ingredients the planet has to offer, Herbivore Botanicals creates good-for-you products that uplift the mind and benefit the body.
WHERE
Seattle, Washington
WHEN
2011
WHY
Looking for ways to help Alex’s eczema, Julia turned to her natural medicine training to create a gentle soap. It was so effective, they decided to combine Alex’s design skills with Julia’s plant knowledge, and Herbivore Botanicals was born.
Q&A
Favorite tradition?
A: Birthday trips! Julia and I usually head to the desert since our birthdays are in December and April, both particularly rainy months in Seattle where we live.
Wake up routine?
J: Drink water and chai tea, then do some deep breathing, meditation, or yoga if I have time.
A: I like to do a crossword in bed to wake up my brain and take my miniature poodle Monte for a walk to wake up my body. Then an Earl Grey tea—always iced!
Wind down routine?
J: Take a bath.
A: Walk the dog, play guitar—really anything to calm my mind so I can prepare for sleep.
Introvert or extrovert?
J: Introvert.
A: I’m a wannabe introvert because I like the mystery, but I’m an obvious extrovert. No mystery here!
Theme song?
“Crystal” by Fleetwood Mac.
A: “I Feel It Coming” by The Weeknd. I listen to it before anything that has me feeling nervous—it pumps me up!
Happy place?
J: The beach.
A: Out in nature. The woods, the beach, the mountains—natural beauty inspires me!
Worst skincare habit someone could have (and maybe they don’t realize)?
J: Not reading ingredients and not wearing SPF.
Best skincare advice you can give?
A: Keep it simple, and pay attention to what you’re putting on your skin! Drink lots of water and stick with a routine.
Mantra?
J: Love yourself.
A: I make a positive difference and I trust my own instincts.